adwords landing page redirect
Google has begun to calculate the scores for quality of AdWords ads for every search of consumers in September 2008. Part of the calculation of quality of the loading time of landing page for your ad to the points. In this article, you learn what time the page is loaded, how it affects their quality from and what can be done to improve it.
What is the time load pages?
The page load time is the time it takes to make your page (full screen on a browser) after being requested (Clicking on a link to the page). The life cycle of a page load is simple:
1. The page request is made (eg, click a link).
2. The server runs all server side processing, such as dynamic generation of content or access a database for further information. When the page is fully constructed, it enters the next stage. NOTE: The HTML pages are static server-side processing, PHP, JSP or pages in ASP.NET using server side processing.
3. The server starts transmitting the response on the Internet
4. The computer (the client of one of that orginated click) receives the response from the server.
5. Browser The client computer is started rendering server's response (the elements of the website) in your browser. Other applications are made to provide scripts server Flash, graphics and / or Javascript.
6. When the page is completely rendered and all other applications are complete, the page loads.
How Google determines the charging time actual pages are not clear. However, it is clear that a component is measured and the AdWords quality score of your page from Google.
How affects your quality score?
Google has this to say about why he believes the page loading time:
Two reasons: First, users have the best experience when they have to wait a long time to load landing pages. Interstitial pages, multiple redirects, slow servers, and other things that can increase load times only keep users get what they want: information about your business. Secondly, users have more likely to abandon landing pages that load slowly, which may affect your conversion rate.
On the basis of this paragraph, it seems that Google is trying to suppress advertisers to use the server side redirects and interstitial / listings pages. An interstitial is a web page that appears before the content of the page provided. Interstitials can be used for advertising or to confirm that the user is authorized to display the content provided, and various other purposes.
A redirection server occurs when a destination URL is requested and the scripting language for server-side application redirects to another URL. This reality makes two claims, and therefore increases the load time of the page. An interstitial page can be reached with a funnel.
It seems that Google is saying that if your page is too important to satisfy, there is probably something sneaky.
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